I recently left corporate life and set my own consultancy business up changing the way that organisations work. Within my consultancy work, I coach leaders, managers and employees and I’ve previously had coaches myself, both in my corporate life and since setting my business up. I know how great coaching can be and personally I have really valued the support, motivation, self-awareness development and sound boarding that coaching provides.

I’d reached a point with my new business where I really needed to define my next steps, focus on where I wanted to go, what was important and make the time to achieve my plans against the demands of a busy consultancy and home life. It’s easy to just allow life to run along in its own direction but for me I needed to build my confidence in me as a business woman, to take greater control of the future and own it. I also needed some support, someone to talk to about my thoughts, ideas and feelings and who could help me develop those into an action plan I could deliver.

I consciously sought out a female coach who through her own experiences would have empathy with and an understanding of my life and its demands. I followed Ruth on social media for quite a while before I made contact and am so glad I did make contact.

Ruth has helped me define what I want to do and – importantly – why. She’s helped me develop my inner confidence, overcome some of my limiting beliefs and challenges and face up to some blind spots. I’ve always enjoyed developing my self-awareness and this has been an enlightening, empowering and energetic coaching experience.

Ruth has guided me through an intense period, keeping me focused on where I need to go but helping me accept and adjust when unexpected challenges and demands have arisen. I’ve have a positive mindset and Ruth has helped me develop that further but also has helped me work through my values and beliefs, which has been really interesting.

The biggest impact of working with Ruth is she has helped me feel a real sense of direction and purpose, helped me feel in control and reignite my motivation for success. Most of all she has helped me believe in me. I’m feeling more confident about my ability as a business woman – I’ve still got a way to go with my plan but I am achieving it and feel I am making progress.

My mindset is also greatly enhanced – I am more relaxed, have a new inner calm, greater self-confidence and I am determined to achieve my success goals.

I’ve really valued having Ruth walk alongside me on my coaching journey with her pragmatic, informed, honest, funny and warm style.

– Liese Lord, Liese Lord Consulting Limited

Ruth has been instrumental in helping me set up my business and take it (and me) through those first few daunting weeks.

I initially chose her for the solid business guidance that she could provide, but actually she very quickly identified some confidence issues that were slowing me down and worked with me to identify my goals and give me both the belief and knowledge that I needed to turn a basic idea into a real business. Leaving my secure job of 13 years was never going to be easy, but each session with Ruth helped me focus my mindset and really gave me the drive and determination to turn my business idea into reality.

– Rupa Shah

It’s always been my dream to have my own business and although I was always thinking of ideas, I could never find the motivation to convert my ideas into a reality. I contacted Ruth for a free 30-minute call after seeing her Facebook ad pop up on my feed. After our first meeting, I was convinced that this was the assistance that I needed. I had the idea, but I needed to structure, to plan and learn how to make my idea a viable business. Ruth recognised my passion and excitement for my idea and helped me learn to believe in myself and my idea.
For me the fear of leaving the security of a well-paid job as well as the fear of failure were my primary stumbling blocks. Ruth taught me that it was ‘ok’ to be scared and achieving your dreams was possible with some hard work. The biggest change I made was to start taking care of myself and give myself the time to organise and gather my thoughts and goals. I’m now in the process of having my website built and am looking forward to an exciting future. Thank you, Ruth, for helping me get my act together 😉

– Salma Khan

I joined this programme to build on my business and get a clearer idea about which direction I wanted to go.
I have been able to dig deeper about the how best I can serve my clients and also manage my time more effectively. I am working on my website structure and leads with greater clarity and understanding.

I have loved the range of topics covered as they are all important in working together to create a strong business foundation.

Ruth is very down to earth and real and this allows you to open up to the work of being authentic which is crucial in your business development. She is a strong coach and the group calls are very beneficial in getting to core issues and accountability. The weekly modules are also well laid out and structured, making them easy to follow but also challenging, in the right way!

I believe this course has truly helped me run my business more efficiently so that I can serve my clients in the best way possible, so I would recommend this to anyone wanting to establish or build on their small business, as you will get results.

– Penelope Blissenden, Healer & Life Coach

I joined the programme to get a better understanding of launching a new business and making it successful. I have learnt a massive amount of practical things (I now know what a sales funnel is for example!) but what has really made the difference to me, has been the weekly group coaching calls.

Speaking every week has made me accountable and has definitely pushed things forward quicker than if I had been doing this alone. Taking the course has been such a positive experience for me, and I would encourage anyone who is setting up their own business, or who might be in the future, to take it – trust me – you won’t regret it. I have a background in TV production and am currently launching my new business as a TV and Media Coach; helping people navigate the freelance world, progress in their careers, and achieve a work/life balance in industries that are notoriously hard to do so.

– Louise Allmark-Kent, Media and TV Coach

“When I started working with Ruth I had just been made redundant whilst on maternity leave and didn’t have a clue what I wanted to do when i eventually went back to work. Ruth helped me focus on my skills and passions enabling me to make a decision that I wouldn’t have been able to make on my own. She also made me realise that as a new mum ( and eventually a working mum) I needed to make time for myself… however small!! I now have the drive to totally change my career and the confidence to ensure that I can do this! Thank you so much for the coaching, each session made me think about me and how I can change to make my life what I want for both myself and my family”

— Nicola Davis

“Ruth has really helped me crystallise why I started my business, something that’s pretty crucial right now as I am at the stage where the euphoria of setting up on my own has subsided and reality is starting to set in. She has also helped me structure and focus my decisionmaking, which has undoubtedly contributed to an increase in my client base. She has definitely been a worthwhile investment. I am looking forward to my further sessions with Ruth and using her support and guidance to help continue to grow my business.”

— Tanya Gaffon, Marketing Consultant, Distinctiv

“I started thinking about coaching as I felt I needed a change in my professional life; having to work full-time as an employee and care for a young family is very challenging.

I approached Ruth as I resonated the most with her. She had been in my position when she decided to work for herself and could see where I was coming from and how important being there for my children was for me.

Ruth helped me find my own potential and develop a clear focus on what I want my life to look like in the future. She was very supportive, understanding and non-judgemental and her approach helped me build up my own confidence and believe in myself.

I am now more positive about the capabilities I have as a person and about how things will turn out. I can’t wait to reach the point that I will look back at how all this started and feel grateful for finding Ruth to work with.”

— Katerina Bollanou, Coach

“I can say hand on heart that working with Ruth has helped turned my hopes into reality.  I am launching a freelance graphic design, illustration and production business. Since working with Ruth I have gone from feeling overwhelmed and held back by fear of failure to successfully starting my business, feeling confident and most importantly finding paying clients! She has helped me; Recognize and resolve my irrational fears, Create a positive mindset, Find hidden depths of self-belief, Get organized and accountable, Structure my business plan, Plan my marketing and social media campaign and much more. We have regular phone meetings that really help me structure my plans for successfully achieving my business milestones and maintaining positive mindset.”

— Julie Thompson, Julies Graphics

“Each individual session was genuinely invigorating. Ruth’s technique allowed me to formulate ideas and potential realistic options relating to forward steps with more clarity, and guided me through several difficult crossroads using increased personal insight – resulting in measured decision-making.

Approaching various components of life using a structured, sensible method allowed for more clear thinking about each topic, and agreeing to tackle the ‘homework’ each week helped improve my motivation and maintain my commitment.

Over the course of 6 sessions potentially major changes were made to certain (wide- ranging) aspects of my life which I had felt to be ‘stuck’ at for some time. I found Ruth to be a really effective ‘active listener’ – facilitating my own thinking without impressing her own opinion or judgement.

I have already sung Ruth’s praises highly, and intend to recommend working with her to friends in the near future.”

— Michelle

“I must admit, I was a little bit skeptical about coaching. A couple of people had mentioned it to me though, and had found it enormously beneficial. So when Ruth got in touch, I thought ‘oh go on, I’ll give it a try’. Thank god I did.

There are no bones about it, Ruth is actually brilliant. (No, she hasn’t paid me to say that) Goodness knows how much I tossed and turned, changed my mind, debated unrealistic propositions, realistic growth, lost interest, gained momentum, made plans, dropped plans – I really felt that in those short few weeks that I ran the ultimate gamut of a start-up business owner. At every turn, Ruth was not only there, guiding me back to the important points, creating plans, setting goals and giving me structure when I was creatively all over the place, but also offered support – emotionally and pragmatically. At each meeting, after choosing the focus of your session, Ruth helps to keep you on track with your progress, and grow through the process. Her post-session emails are incredibly useful as a guide for the week, and I printed them off and sat them on the wall in front of my desk to remind me of the goals that week. Not all were always met – things change, and Ruth is fabulously non-judgemental and flexible; there’s no answering to anyone here, it’s about you, and your plan.

Importantly, she has that skill that is very special; she’s able to draw out ideas where you thought that you were at the end of the road. You know that blank space we all enter as entrepreneurs, as business owners, when the fatigue sets in and the ideas start to run dry? That is the point that Ruth is at her best. Because she encourages you to look in 4d, in the box, outside of the box, (no-where near the box, maybe), to find the answer. She helps nurture your instinct, and your love for your business – and for me, gave me a whole new perspective on The Motherload, a renewed vigour for our community at exactly the point I needed it.

Thank you Ruth. I’m a huge convert to coaching, and have since recommended it to many people – and will continue to do so. ”

— Kate Dyson, CEO The Motherload

“Ruth is down-to-earth, warm and encouraging. Her mindset work has been a game-changer for me. Rather than telling you what to think, she gives you the tools and techniques to make a major shift to become happier, more confident and ultimately more successful. ”

— Gail Emerson, Social Media Consultant

“I discovered Ruth Kudzi Coaching after spending too much time (around 5 years) and money on trying to ‘find myself’, I never did during this time as I now realise I needed 1:1 coaching to figure it all out. In October last year I felt pretty low with no purpose or direction and thought there was no other option for me but to return to full-time work to a job I didn’t enjoy and never seeing my children.

Early into my coaching sessions I realised with Ruth’s help and honest manner that I clearly lacked the confidence, tools and mindset to find and achieve the life which I truly wanted. Three months have now passed with Ruth guiding me through these tough issues and setting regular goals and I finally know what I want to do, the life I want to live and how I will achieve that over the next 12 months. I look forward to chatting with Ruth each session as she is so easy to talk to and really understands the struggles mums face.

Ruth has given me the tools to enable me to learn so much about myself and to move forward both confidently and with purpose and in a way that is sustainable rather than just a temporary fix. I have reviewed everything I do and ditched anything that is not helping me move in the direction I want, I can work during school hours and achieve anything else that is important to me. Best of all I have had the confidence to set-up my dream business. I have some way to go but during my time with Ruth alongside working on her fantastic business modules I have been able to plan and make this a definite reality for me. I can honestly say for the first time ever I truly feel like I have the life I have always wanted and I will be passing this knowledge on to my two girls. I would not of reached this point in my life without Ruth’s help. Thank you so much x”

— Krissie Kitson

“I can warmly recommend Ruth’s coaching sessions to any start-up business owners, as well as to more established leaders. Her approach is friendly, encouraging and stimulating. Ruth is particularly skilled in targeting the core of any issues preventing a business from blooming. She will guide you to analyse, reflect and find strategies of your own. What’s even more valuable, you will learn how to do this by yourself and become independent in your journey. Sense of achievement is probably the greatest reward for a business owner and an ideal basis to keep progressing. I believe Ruth’s coaching is a gateway to achievement and progress.”

— Arianna Wills, Owner EOS Dance

“When I first met Ruth, I wasn’t sure what to expect. I had been going in circle, indecisive about my next career step, and had no idea how to move forward. After the initial call with Ruth, I was sold. I left the session feeling excited again about a future that I had felt stuck in for months, With Ruth’s help, I had laid out 4 possible career directions I was keen to explore. After only two months working with Ruth, I have been able to rule out two out of four choices, and have decided to focus on setting up my own business. I have recently incorporated my own limited company, and I am making a fresh start for 2017!”

— Colombine Gardair, Consultant

“After 16 years working in four different roles for the same company, it was time for a change, so I resigned from my senior post and for the first time in my life I didn’t have another role to go to. Change is exciting but also scary and I made the decision to work with Ruth to help me focus on where I wanted to go next, what I wanted to achieve and how to go about it.

The sessions make you really think about what you are aiming to achieve. You answer the questions you put to the back of your mind, clarify your thinking and it motivates you to keep moving forward. Goals and objectives might change as you make progress but it is all in the right direction, supporting the change you want to make for your life/work/business.

When you suddenly stop working in a high-level role you can face a loss of confidence and a what should I being doing now mentality? For me, coaching has provided me with a fantastic channel to work on developing strategies to set up as an independent consultant whilst also being open to salaried roles. I have become more comfortable with the idea of flexible working and making sure that whichever direction my career moves in, it has to be interesting, challenging and exciting, but most of all allow for family life.”

— Happy Client

“Working with Ruth has transformed how I feel about my business, my abilities and what lies ahead for me. I feel energised, inspired, & motivated by all the possibilities that I am starting to turn into reality.

Before speaking with Ruth I had started to really question whether continuing with the art side of my business was viable and whether I had sufficient talent to truly succeed. Even after my introduction call with Ruth I had so much more clarity and felt really excited and inspired. I knew instantly that the decision to work with Ruth was an invaluable investment. It was the 1st step in taking myself and my business more seriously & committing to making it a success.

After each session since I have felt similarly inspired, reassured and have a clear set of tangible actions that I am excited to progress with. Ruth is professional, hugely knowledgable & inspiring, and perhaps most importantly for me she is incredibly warm and easy to relate to – probably because it was not so long ago that she was in a similar situation hence can really empathise!

I love the fact that working with Ruth has equipped me with a mix of invaluable tools – everything from mindset approaches to the more practical aspects like setting up my website and Instagram account. So thank you Ruth, and I feel excited about continuing  to work with you and seeing what the future holds for me and my business. It has been an investment I have hugely benefitted from and feel very happy to have decided upon.

I can wholeheartedly recommend Ruth to other mums who are wanting to unlock their true potential and positively transform their attitude and business.”

— Becca Wood, Artist

“When I started working with Ruth back in February, I had an an idea for a business with a small and safe ambition. Thanks to Ruth’s coaching, I now have a bigger and bolder vision for my business, a plan for how to get there and the confidence that I will make it happen. Ruth also helped me find a confidence and self-belief that I had lost over the past few years as a result of following a career path that wasn’t the right fit for me. I’m so glad I made the decision to invest in one to one coaching with Ruth as I know without a doubt that I wouldn’t be about to take the brave step of leave my current job and launching my business if I hadn’t. ”

— Sarah Tessier, Nourished mother

“Ruth has really helped me focus on the direction I want to take my business and steps that I can take to get there.

She’s given me a good kick up the backside in the nicest possible way to get on with it. And she’s helped me set myself a realistic timeframe with feasible goals as well as organise my time so that it’s achievable without me feeling overwhelmed.

I feel like I’ve laid some excellent groundwork to compete at the level I’m aiming at.”

— Rachel Rimell, Photographer

“Through my work with Ruth I gained a new-found confidence in my abilities, I came away clearly aware of my priorities and what I needed to do to reach my goals. Ruth was encouraging and supportive throughout our work together, but also always challenged me to go further.  Ruth is an attentive listener and asks the critical questions to help unblock yourself. I am still building my business based on insights from our work together.

A wonderful bonus of working with Ruth is that her heart is truly in it. She is authentically and fully vested in her client’s success.  She is beyond generous with her time, advice, materials, online videos.  Our sessions finished months ago, yet she still checks in and last week I even received an inspiring book in the mail from her! How incredible is that!”

— Mary Katherine, Ethical Business Owner


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